Description
Traveling around the world, building my brand and having my message reach the 4 corners of the planet has been taking my time away from my girls. I fear that I may not be able to train them for the life ahead, the way a father must. So, in order to “maximize” my time with my lovely daughters, and to teach them what I feel college and university education will never make them ready for, I decided to introduce an element of entrepreneurship in my bed time stories to them. This led us to form a fictitious chocolate factory brand, Ravianna Chocolates, the name taken from the girls, Raya and Avianna. In this book you will read about our bed time stories that revolve around the everyday running of Ravianna Chocolates, with Raya and Avianna as their founders. We cover their everyday rituals, the challenges they encounter and how we solve them together. Every night we finish the story with a moral. When they ask me why entrepreneurship stories for kids, I say – why not! When it is considered normal for athletes and musicians to undergo training from an early age, if swimmers, boxers and golfers tell you that they started when they were 8 or 9, then doesn’t it seem absurd to wait till 20 years or more before any sense of entrepreneurship is built into our kids! It is imperative that we send in trained soldiers into the often unknown territories of entrepreneurship, because business can make or break a family and the confidence of its members. The discipline that’s needed and the mindset that’s involved in making a normal human being an entrepreneur cannot be automatic, I get that, but like any other discipline, this too can be taught. We all know that the best learning happens through examples. So all the entrepreneur parents, or parents working in entrepreneurial setups, I call upon you to get your next generation “life ready”.
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