With the baseline 'Leading environmentally sensitive hotels', The Fern Hotels & Resorts is amongst the fastest growing hotel brands in India. A living thing, the fern is a perennial plant, retaining a rare consistency and many of it best characteristics over millions of years. It is an epitome of pedigree flora and aptly represents us, The Fern Hotels & Resorts. We have a vibrant pipeline of 25 projects in various stages of development. The Fern is a collection upscale hotels and resorts. This is a full-service experience with premium accommodation and services. The Fern Residency is a mid-tiered experience of hotels and resorts in the 3 and 4-star categories. We offer up market accommodation and services ideally suited to the emerging traveler.
THE FERN BRAND PROMISE
The Fern Hotels & Resorts strives towards continuously and consistently delighting our guests with excellent hospitality and services by creating pleasant memories, while promoting sustainability in the areas of water, waste and energy management, strengthening our community relations and assuring good returns to the environment at large.
For people who 'care', The Fern is the brand that goes out of its way to deliver authentic and enriching experiences that make their world feel bigger. The promise is a premium standard of amenities and service with a true passion for the environment.
In a world where guests require proactive, individualised service, The Fern delivers much more. Luxury with elegance and personalised service, and all the contemporary facilities packaged together with minimal impact on the environment.
Being 'environmentally sensitive' comes from our key beliefs.
Your insurance for a greener tomorrow, the Green Cover loyalty programme is our way of saying thank you for your continued support. A unique programme with the highest reward ratio at 4% per INR 100 spent, Green Cover is open to all with the most welcoming membership guidelines. By becoming a member of Green Cover you express a great gesture and your concern for the environment.
Explore*A hospitality professional with a keen business acumen that stems from 17 years of experience in the hospitality industry.
*An alumni from IHM Mumbai, Suhail has been instrumental in the growth and development of Concept Hospitality and has fore-fronted the success of the Fern brand across India.
*Launched Beacon as an Economy Segment Hotel Brand in 2015.
*Driving the vision to reach 100 hotels by 2020.
*With a strong process background, he has ensured key operating efficiency standards across the portfolio.